Open for business in the summer of 2007, the Dell Children’s Medical Center of Central Texas is already an internationally renowned, award-winning pediatric medical center that boasts cutting edge medical technology in environmentally and architecturally beautiful and life-affirming surroundings. Vertex teamed with the Seton Planning and Marketing department to create a site that would match the new pediatric center in both technological fluency and aesthetic distinction. The new site includes a physician directory database, online billpay, online get well cards for hospital patients, an e-commerce gift shop, a pediatric health information library, a health and hospital news article database, and much more. Released to coincide with the medical center’s grand opening, the site has been a worthy online companion to Texas’s newest and most beautiful children’s medical center.